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Want to sell more products? Consider public speaking! This article gives you the tools to set up your own profit-center fast! by Marisa D'Vari © 2003 When you launch a speaking career, you're not just a speaker. You're a marketing person as well! Even if you are represented by a bureau, in the end you are responsible for booking yourself. If you're just starting a speaking career and don't know where to turn, here's how to do it! The best known speaking organization internationally is the National Speaker's Association (NSA). They have branches throughout the country. In these organizations, you'll have the opportunity to take classes, workshops, and hear top speakers. 2. Chat up your local librarian! The libraries in all major cities have access to excellent resources where you can find places where you'll be paid to speak. The value of a library is they have a wealth of expensive directories such as: Directories Media Week Directory (Annual) Different radio, cable TV Stations Addresses Yellow Pages 3. Local Chamber of Commerce They're in the position to hire speakers and if you join, you'll meet people in the position to hire you. 4. Build the fact you're a speaker (and list prestigious clients) in every speech. 5. Create a "Tip Sheet" with promotional appeal! A "Tip Sheet" is a "top ten" or other list of tips or valuable information that your target audience will find of "keeper" value. Make sure ALL your contact information is printed on it! Contact information should include: Name, Address, Phone, fax e-mail, web site ,subjects you specialize in, and your slogan 6. Write for "target" trade organizations! Who is your target audience? Are you aware that virtually each trade organization has a magazine? Some pay well, some don't pay at all. The glory is all in making your name -- and your "tag" (the fact you're a motivational speaker) appear at the end of the byline. 7. Develop a web site! When your byline appears in articles, make it easy for people interested in your topic to contact you online! Create titles that will grab immediate attention of buyers and audience and list them on your web! So, Sell More Products and Services through Public Speaking! Good luck! Marisa D'Vari helps entrepreneurs develop their platform via media training, presentation skills, and media placement. Check out her books Media Magic: Profit and Promote with FREE Media Placement, and Presentation Magic: Dazzle & Deliver Talks with Confidence. Marisa can be reached at mailto:mdvari@deg.com. Free Articles and Tips on her web site http://www.deg.com About the Author Marisa D'Vari is the author of Media Magic, Presentation Magic, and several other books giving step-by-step detail on how YOU can get enhance your professional image with presentation skills and (free) media positioning to sell more products and books. Get FREE Articles and download a 40 page "fill in the blanks" publicity plan on her web site at http://www.deg.com
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Read more...The Public Speaking Strategy
 By Rhonda Campbell Public speaking is one of the most effective ways to get your message across to your target audience. That’s not all. You can meet influential business leaders at other organizations when you deliver keynote addresses at major events, people who can connect you to primary stakeholders in your industry. In fact, [...]
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Speaking at a session of the Davos-hosted World Economic Forum [WEF], which ended on Sunday, US trade representative, Ron Kirk, told delegates that the American public increasingly feels that global trade costs jobs.
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